Bloggers, Why You Should Get To Know Your Keywords Before Worrying About Theirs

Marcy Pedersen, MBA
4 min readFeb 17, 2021
Photo by Stephen Phillips — Hostreviews.co.uk on Unsplash

The two or three words or phrases that your blog post is focused on are called keywords. Keywords can appear in the title of the post, in the body, URL, and in the meta description. Any of us that know anything at all about blogging and online content marketing understand that people go online and search for things. They type in words to describe what…

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Marcy Pedersen, MBA

Writer, process improvement guru, analyst, life-long learner, and obsessed about improving life and work processes. Connect at marcypedersen@icloud.com